Bhs lingerie & bra packaging graphics
Complete graphic re-design of the bra collars, swing tickets and overriders for Bhs’ Everyday, Voluptuous and Collection lingerie ranges.
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Bhs Trait menswear retail fashion brand identity
Graphic identity for TRAIT menswear own-brand for Bhs. A naming and packaging identity project initially, extended to feature in-store signage and POS design.
Bhs core hosiery packaging graphics
Rationalisation of high street retailer’s entire hosiery department, covering multi-pack and fashion tights, luxury stockings and control hosiery packaging graphics.
Sainsbury’s Active Naturals toiletries range identity
Product label graphic design and art-direction for fruit and flower-based bath and body toiletries products using striking, vivid close-up photography.
Organic You toiletries range identity for Sainsbury’s
Organic toiletries range identity design and naming of Sainsbury’s ‘Organic You’, new range of skin and body care products, featuring gentle colouration.
Bhs Spirit teen lingerie brand identity
Design of a new lingerie brand identity called Spirit at Bhs, appealing to a teen market, creating swing tickets, hanger stickers and sewn-in printed labels.